Jackie Huba, co-author of “Creating Customer Evangelists” discusses how businesses — especially small businesses — can create evangelists out of their customers. When customers are truly thrilled about their experience with your product or service, they can become outspoken “evangelists” for your company. Jackie has some great tips specifically for small businesses.

Go here for the links to listen to Jackie Huba. Available either as a podcast you can download to your iPod, or as a recording that you can listen to online.

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“I Made a Few Hundred Million. I Lost a Few Hundred Million.”

Nothing captures the essence of the Dot Com era quite like these 12 words. They are the opening lines in Wayne McVicker’s book “Starting Something: An Entrepreneur’s Tale of Control, Confrontation, & Corporate Culture.”

Wayne recently spoke with us informally about what it felt like starting a business which went public during the heady days of the Dot Com boom in the late ’90s.

This is one you definitely don’t want to miss! Go here to listen to Wayne McVicker.

We offer it in two versions.

It’s a podcast which you can download to your iPod.

Or you can listen to it online. To listen online you need the free Windows Media player which most PCs already have instralled, and speakers on your PC. (Don’t have Windows Media player? Download the free Windows Media player here.)

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Ruth King, serial entrepreneur and CEO of BusinessTVChannel.com, talked with us about entrepreneurial terror stories.

So what are these stories about — Al Qaeda operatives or maybe homicide bombers? Not exactly.

But the stories Ruth shares can be just as frightening to those involved.

They include such scenarios as “Bankruptcy was Not an Option,” “I Only Broke Down Twice,” and “More Than 400 People Said We Wouldn’t Succeed.” Any of these resonate with you?

Our conversation with Ruth is designed to give entrepreneurs comfort, hope, ideas, and the knowledge that they are not alone.

Go HERE to Learn More and Listen!

Posted by Steve Rucinski | Comments (2) | Permalink

Holy Cow Batman! Yes, it is true, yours truly has finally made our Audio Conversations available via Podcasting. If you don’t know what Podcasting is, to learn more you should start HERE.

If you are already a fluent Podcaster then the URL Link below is our Podcast Feed.

Just copy and paste this URL into your Podcast tool.

http://feeds.feedburner.com/smbtrendwire/rtjZ

SMB Trendwire, Like Talk Radio Only Better!

Posted by Steve Rucinski | Comments (1) | Permalink