Small Business Trends Radio

This week’s Podcast Review is about the New York Times Podcast

Description: Podcasts providing audio coverage of all of the planets top stories.

Comments: This is the second major media company whose Podcast I am reviewing. I always look for deep and wide content coverage that is relevant to Small Business.

Every Small Business needs to monitor world events in defined categories to keep a pulse on markets, regulations, opportunities, finance and much more. The NY Times is one of the world’s best at providing daily broad coverage. Here is a sample of their categories:

- Book Reviews, Technology, Ethics, Headlines, Health, Music, Science, Editorial, Worldview and Weekends.

Shows range from 5 to 60 minutes in length, they are well produced, sound is good and not a lot of flashiness or commercialism in the audio. If audio works for you to get your news and information this is a powerful site.

Pluses: Website is great, simple design, instant play, subscriptions are obvious, categories are obvious and of course the content is great. Even a great help section if you are new to Podcasts.

Minuses: I would like to see more specific show notes or transcripts available. Archived shows are only available through iTunes, I would like to have the option of getting them at the site.

Recommendation: If you want some of the best reporting, delivered in a timely manner you have got to check out the New York Times Podcast.