Small Business Trends Radio

Business Partnering: Earn Money Without Wasting Time

Business Partnering: Earn Money Without Wasting Everyone's Time

During this economic downturn, partnering in smart ways is becoming wildly popular and Kare Anderson has found that the fastest way to grow her business – and that of her clients – was to forge alliances that attract more customers without spending more money.

SmartPartnering: Karen AndersonKare Anderson is the author of several books, an Obama campaign staffer, Emmy-award winning former Wall Street and NBC journalist and is the publisher of two blogs. She joins Anita Campbell for an in-depth discussion on the topic of business partnering and shares some proven successful methods, steps and – of course, some of the pitfalls to avoid.

Below are the questions asked in this episode:

  • (3:27) Can you tell us a bit more about yourself and your background?
  • (5:14) Why do you think partnering is becoming such a popular way to attract customers during this economy?
  • (6:42) What is a profitable partnership?
  • (7:20) What would be an example of a profitable partnership?
  • (10:30) What are the benefits of this type of an approach?
  • (10:40) What are some additional ways to partner with other businesses?
  • (20:40) Can small businesses partner with big ones?
  • (23:00) As small business owners we often get asked to donate to causes. Is there a way we can leverage our support to attract customers?
  • (26:20) Do you have a “what if” dream partnership you think would be successful?
  • (28:29) Where can people find out more on the web?
  • (29:00) Learn how to receive a FREE copy of Kare’s SmartPartnering ebook.

Listen to Kare’s full interview now by clicking the red and yellow player below.

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10 Responses to “Business Partnering: Earn Money Without Wasting Time”

  1. Luz Spielberg Says:

    Reading the line up of questions I can say it’s a must to listen interview.

  2. Amanda Says:

    Nice interview Kare. I think of partenering as a good way to dive into a business but with the help and support of someone else to lean on, whether they offer financial or emotional support. It also doesn’t hurt that “two heads are better than one”.

  3. Mary Grace Ignacio Says:

    Exactly, Amanda – “two head are better than one”.

    It’s also important for anyone to learn to disseminate tasks to its members. Most of the time what I notice to some “leaders” — they tend to do it all — a “one man show” drama, afraid that the members won’t meet what was expected.

  4. Martin Lindeskog Says:

    Great that you have listed the different points on a timeline.

  5. Moving From Me To » Blog Archive » Speak to the Sweet Spot of Mutual Benefit to Spark Profitable Partnerships Says:

    […] seems to be the most efficient way. Want to hear what’s worked and the pitfalls to avoid? Hear Anita Campbell’s bluntly titled interview of me earlier this week, “Business Partnering: Earn Money Without […]

  6. Mary Grace Ignacio Says:

    Yes. That was helpful Martin. We can get back to a certain timeline we wanted to learn about.

  7. Arthur Bland Says:

    Can small businesses partner with big ones? -> Why not?

  8. kare anderson Says:

    Following up on profitable partnering, see How to Attract Customers, Even in a Bad Economy

    … and other posts on partnering

  9. Guy Harris Says:


    These questions are really thought provoking. Thanks for sharing them.

  10. Gadgets Review Says:

    Earning money is now becoming most important with bloggers. Because bloggers need some extra money to keep going with their blogs with the latest news and happenings.

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