Small Business Trends Radio

Is Your Ego Holding You Back From Millions?

MarketingAugust 10, 2010By

Is Your Ego Holding You Back From MillionsSome small business owners are laughing all the way to the bank because they understand that sometimes –  you have to put your ego in the backseat if you want to truly skyrocket your sales, generate massive amounts of leads and procure publicity you’ve never dreamed of.

Attention!Jim Kukral, Author of the book “Attention! This Book Will Make You Money” shares stories and strategies from real businesses and brands that have propelled their profits to new heights with attention-getting ideas.

Below are the questions we asked Jim:

  • (2:04) First Jim, can you tell us a bit about yourself and your background?
  • (3:20)  What do you mean by, “Is your ego holding you back from making millions?”
  • (5:11) Will the book actually help you make money and, if so, how will it help you do that?
  • (6:34) So who is the book written for?
  • (7:44) Let’s talk about some of the terms that people use in their accounting for example.  What, for example, is revenue?  What does that mean?
  • (9:21) How do these things like getting mentioned in the New York Times and getting newsletter sign-ups lead to actually getting money into your pocket?
  • (14:20) That’s the most important point then, correct?  To get a reaction?
  • (16:36) Did you actually taste the turkey soda?
  • (19:29) How do people go about understanding when it’s time for them to check their ego?
  • (23:19) How do you go about generating creative ideas?  Are there exercises or what are some ways that people can begin thinking outside of the box?
  • (25:39) What are some ways to help clients get attention?
  • (28:24) Where can people find out more?

SPECIAL OFFER:  Be the first to email Jim with the subject line “Copa Cabana” and win a FREE copy of his new book, “Attention!  This Book Will Make You Money.”

Brought to you by our sponsor:

Infusionsoft - eMarketing Software for Entrepreneurs

Listen to Jim’s full interview now by clicking the red and yellow player below


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26 Responses to “Is Your Ego Holding You Back From Millions?”

  1. Tweets that mention Is Your Ego Holding You Back From Millions? | Small Business Trends Radio | Small Business Advice -- Topsy.com Says:

    […] This post was mentioned on Twitter by Kathleen Hanover, Small Business Trend and Small Business, Hi, I'm new here. Hi, I'm new here said: podcast: Is Your Ego Holding You Back From Millions? http://bit.ly/9ir2rN via @smallbiztrends […]

  2. Small Business News: Your Million Dollar Idea | Small Business News, Tips, Advice - Small Business Trends Says:

    […] Want to make millions with your small business? Is your ego holding you back from making a success you believe you are capable of? Are you too worried about what people think of you? Too afraid to stand out? If you’re not creating a reaction, you’re making a mistake, says Jim Kukral, author of Attention! This Book Will Make You Money. Getting reaction from customers is the key and this book will show you how. Small Business Trends Radio What are the greatest brands in American history? And what can they teach small business owners about creating a winning brand for their products or services today? The brands discussed include some of the most iconic images in the world. What about your company’s brand catches your customer’s imagination and makes them a loyal fan? 24/7 Wall St. 50 great ideas for small business marketing on Twitter. You’ve doubtless heard of the gigantic marketing success some businesses (particularly small businesses) have experienced with Twitter, the 140 character micro blogging platform. Here are some ideas to make your small business marketing effort successful too. Jessica Swanson […]

  3. Seagate Says:

    Marketing about Make something different. The result totally different.

  4. Review: Attention! This Book Will Make You Money | Small Business News, Tips, Advice - Small Business Trends Says:

    […] Jim Kukral said on my radio show earlier this week that the worst thing for a marketer is for people to forget about your brand. […]

  5. Review: Attention! This Book Will Make You Money | Cleaner Marketing Agency Gahsonay Says:

    […] Jim Kukral said on my radio show earlier this week that the worst thing for a marketer is for people to forget about your brand. […]

  6. Martin Lindeskog Says:

    Plenty of attention-grabbing ideas! But I must say that you shouldn’t hold back your ego (I in Latin), if you understand the real meaning of the word and the concept of individualism.

  7. David Miller Says:

    Indeed the interview was quite refreshing and it was good to hear Jim Kukral’s views. I too am looking forward to read the book soon.

  8. DianneCollins30 Says:

    I had a desire to start my business, however I did not have enough amount of money to do it. Thank heaven my colleague suggested to take the loan. So I used the financial loan and made real my dream.

  9. Marie Says:

    I agree with what Jim said about letting your ego go. I’m looking forward to reading this book especially after listening to this interview.

  10. Focusing on the Business and not on Your ego « Small Business in a Big World Says:

    […] 24, 2010 I recently listened to the smbtrendwire interview by Anita Campbell with Jim Kukral  and I must say, I agree with Jim that you need to let your ego […]

  11. Diva Shannon Says:

    This is a great interview and I look forward to reading the book. Jim sounds like he has some unique ideas on marketing strategies for small business.

  12. Best Business Books 2010: Editors Choice Winners Says:

    […] Author: Jim F. Kukral Book Site: Attention! This book Will Make You Money (Our book review of Attention! ) Small Business Trends Radio Show: Interview with Jim Kukral, Attention! […]

  13. KathleenHanover Says:

    Small Biz: Is Your Ego Holding You Back From Millions? http://bit.ly/csfcBy

    This comment was originally posted on Twitter

  14. hiimnewhere Says:

    podcast: Is Your Ego Holding You Back From Millions? http://bit.ly/9ir2rN via @smallbiztrends

    This comment was originally posted on Twitter

  15. smallbizleader Says:

    SMBTrendWire radio: Is Your Ego Holding You Back From Millions? http://bit.ly/d5785h

    This comment was originally posted on Twitter

  16. smallbiztrends2 Says:

    Is Your Ego Holding You Back From Millions? http://bit.ly/dhCZHF

    This comment was originally posted on Twitter

  17. SannWood Says:

    Our Most Recent Podcast Interview With @JimKukral Posted ~ Is Your Ego Holding You Back From Millions? ~ http://is.gd/ed2o0

    This comment was originally posted on Twitter

  18. 3eer Says:

    thanks for sharing

    This comment was originally posted on Small Business Trends

  19. MarcelaJenney Says:

    Is your ego holding you back from making a success you believe you are capable of? http://ht.ly/2oIIY

    This comment was originally posted on Twitter

  20. risingstarideas Says:

    Is Your Ego Holding You Back From Millions? http://bit.ly/9ObTUV

    This comment was originally posted on Twitter

  21. John Ettorre Says:

    A book written by a guy who’s spent the last several years harping about how nobody reads anymore. It doesn’t get any funnier than that.

    This comment was originally posted on Small Business Trends

  22. Erno Hannink Says:

    Thank you for the review Anita. Sounds like an interesting book.

    This comment was originally posted on Small Business Trends

  23. Pierre DeBois Says:

    A terrific and nice review, Anita. I like the distinction Jim explained about attention and publicity. It’s an angle I had not seen stated so well and helps one consider how to market oneself better.

    This comment was originally posted on Small Business Trends

  24. Anita Campbell Says:

    John, he has? Well, well, well. For a guy who claims people don’t read, Jim sure creates a lot of written content, too.

    This comment was originally posted on Small Business Trends

  25. Anita Campbell Says:

    Thanks Pierre and Erno,

    It’s a book well worth reading for anyone committed to making money online.

    - Anita

    This comment was originally posted on Small Business Trends

  26. Martin Lindeskog Says:

    I enjoyed the interview with Jim Kukral on Small Business Trend Wire and I look forward to read the book. I think it will be great “ammo” for my new startup tea venture.

    This comment was originally posted on Small Business Trends

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