VOIP (Voice Over Internet Protocol) Simplified
4/26/2006

One thing about small business owners, they are always looking for ways to gain a competitive edge and get more efficient and control costs.
There are so many technologies available today that staying up-to-date with what is available and how to make decisions around technologies can consume a good chunk of your time.
This conversation with Dan Hoffman and Anita Campbell is designed to shorten your invested time around the technology called VOIP or Voice Over IP or Voice Over Internet Protocol to less than 60 minutes.
Just imagine… You can get your voicemails in your email box, you can make a small office operate like a large office (at least from a telephony perspective), you can implement and utilize virtual employees and service providers all like they are in your physical office, and so much more.
On top of the new features that may be valuable to you there is a good chance that the total cost of telephony for your business may actually decline. After all with the ever declining price of technology shouldn’t phone technology be following that some cost curve?
Read more and listen to: Voice over IP (VoIP) in Plain English
Posted by Steve Rucinski | Comments (1) |
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Small Busines Trends Radio: Top 10 Online Marketing Mistakes and How to Avoid Them
3/15/2006

Host Anita Campbell interviews Jim Kukral of Revenews.com in this edition of Small Business Trends Radio.
Whether you are an online marketing beginner or an online marketing professional this conversation will provide you value. Why? Because it provides very practical advice and crystal clear information about online marketing that anyone can benefit from.
- Think spamming your customers with email is a good idea? Careful, it might land you in jail!
- Think that fancy multimedia graphic on your home page is a good idea? Think again!
- You cannot get a Google #1 ranking for $99. Tell me you didn’t buy that?
These topics and many more are covered in this show. Take the time and listen now!
Posted by Steve Rucinski | Comments (0) |
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Top Ten Small Business Audio for February 2006
3/12/2006
Want to know what others are listening to here at SMB TrendWire?
Here are the Top Ten Small Business audio interviews for February 2006 (in no particular order):
Making a Living on the Internet Through Passive Income - Denise O’Berry (blog: Just for Small Business)
Search Engine Marketing is Not Voodoo - Jennifer Laycock, Editor of Search Engine Guide (blog: Search Engine Guide)
Blogs - Cutting Through the Hype - Barbara Payne, Blog diva (blog: Blog for Business)
Start the Sales Year Right - Warren Greshes, Motivational Speaker (blog: Greshes Blog)
Building Your Network to Grow Your Small Business - Rex Hammock, Founder of Smallbusiness.com (blog: RexBlog)
Beating the Big Box Guys by Changing the Rules - John Wyckoff, self-made business owner (site: MYOB-2.com)
Selling to Big Companies - It Can Be Done - Jill Konrath, CEO (blog: Selling to Big Companies)
The Well Utilized Business Lawyer - Anthony Cerminaro, Attorney (blog: Bizz Bang Buzz)
How to Stay in Business While Serving Small Business - Barbara Cagley, Business owner
Stage a Business Coup - Barry Moltz, Author (blog: Barry’s Blog)
For purposes of these Top Ten lists we’ve decided to kick over to “Emeritus” status the following two recordings: Your Best and Highest Use - Andy Birol; and CEO Talks - Warren Carter, CEO. Both recordings perennially perform well.
Congratulations to each of our guests, and thank you for supporting them. Until next month, go here for the full list of small business audio podcasts.
Posted by Anita Campbell | Comments (0) |
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Small Business Trends Radio: The Top 10 Mistakes Business Owners Make and What to Do About Them
3/8/2006

Host Anita Campbell interviews Jack Yoest of Yoest.org in this edition of Small Business Trends Radio.
Take the time right now and invest the next 60 minutes in yourself, I can almost guarantee that the return on this investment will be worth it. Many of the items Jack and Anita discuss made a direct hit upon me and my way of operating my business. Here is just a tiny hint at the type of content in store for you in this conversation.
Time, we all have the same amount, how well do you use your time?
Are you burdened with an overflowing inbox, email box or to do list?
Have you learned to make your desk like a teflon pyramid, so that everything slides right off and does not accumulate?
Do you calendar your paper-driven action items?
Do you know how to use the human touch to influence? Jack suggests a technique called the “fountain pen.”
Posted by Steve Rucinski | Comments (0) |
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Small Business Radio: Blogs - Cutting Through the Hype
1/18/2006
According to the blogging service Technorati there are over 25 million blogs in existence today with thousands being added every day.
If you are a small business wondering if blogs are for you and how would you do one effectively, then this is the program for you.
Blogs are different than any previous marketing communications medium that has existed before. Using an authentic voice, writing in first person and coming out from behind the corporate speak are just some of the differences that blogs can bring to you, your customers and your business.
Learn more about this important topic on this Small Business Trends Radio segment as Anita Campbell and Barbara Payne of ReallyGoodFreelanceWriter.com discuss the current trends in blogging and specifically what is the recipe for blogging sucess for small business.
Go here to listen to this information-packed conversation about blogging with Barbara Payne..
Posted by Steve Rucinski | Comments (0) |
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Small Business Trends Radio: Eminent Domain — Who’s Taking Your Property
1/11/2006
Did you know that since the mid-90’s that there have been over 10,000 cases of Eminent Domain (Government seizure of private property) that have occurred to private property owners many of which are small businesses?
Did you know that Eminent Domain issues started to be important as early as the mid-nineteenth century?
Did you know that all a governing body has to do is prove that a new use of your property would generate more taxes than your use does in order to win an eminent domain claim?
Listen to this critically important topic on this Small Business Trends Radio segment as Anita Campbell and Andrew Langer of the NFIB (NFIB.org) discuss current trends in this area and talk directly with a small business owner, Nancy Kurdziel from East Lansing, Michigan about her personal family business situation and what she has been and is doing to fight back!
Posted by Steve Rucinski | Comments (0) |
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Small Business Trends Radio: What’s All This Buzz About Buzz Marketing?
11/29/2005

On this Small Business Trends radio broadcast Anita has as her special guest, Ron McDaniel, CEO of Buzzoodle www.buzzoodle.com
Ever heard the term ‘buzz marketing’ and wondered what it means to your business? Ron talks with Anita about the revolution in marketing, including the trend toward buzz marketing and word of mouth marketing - and why they are so important today.
Click Here to Learn More and Listen!
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