Conversation: "Selling to Big Companies -- It Can Be Done"

This show features Jill Konrath, an expert specializing in closing the sale to large companies, to tell you what it takes to snag that big company as a client or customer.
Jill puts you in the shoes of someone working in a large corporation. She explains how corporate employees are bombarded with sales inquiries. They do not have the time to sift through a lot of marketing-speak to find out if YOUR product or service is what they need.
She explains how to discover the pain points felt by the corporate manager and how to address them.
This show is designed for small businesses. With co-hosts Anita Campbell and Steve Rucinski.Recorded: May 15, 2005 -------------------------------Duration: 45 minutes
About Jill Konrath
Jill Konrath is the founder of SellingtoBigCompanies.com a highly acclaimed resource for salespeople and entrepreneurs who want to win big contracts with large corporations. She's also a business consultant in the highly competitive B2B market, where she helps organizations leverage high-gain strategies for increased sales results. Her clients have included well-known corporate giants such as 3M, Hilton, General Mills and Medtronic.
Jill publishes a leading online newsletter that's being read by over 11,000 people around the world. She's the author of the "Winning More Sales" manual and the "JumpStart Your Sales" self-study guide. She's been featured in Selling Power, Sales and Marketing Management, Entrepreneur, The Business Journal and numerous on-line publications. Her newest book, "Selling to Big Companies", will be available this fall. (Dearborn Press) You can learn more about Jill and her company at her website Selling To Big Companies.
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