Small Business Trends Radio

How to Become a Great Place to Work

EntrepreneursJune 27, 2007By

For three years running, Insomniac Games has been named among the top 10 on the “50 Best Small & Medium Sized Companies to Work for in America” list by the Great Place to Work Institute. In addition to that, Insomniac Games has ranked among the top 10 “Best Small Companies to Work for in America” in 2005, 2006, and 2007.

Insomniac Games named as Best Place to Work

In a special segment of the Small Business Trends Radio Show, Ted Price, CEO of Insomniac Games, was interviewed and discussed how a casual atmosphere conducive to creativity is key to the company’s success, as well as making it consistently a great place to work.

Insomniac Games is an independent videogame developer that has released award-winning hits for PlayStation and PlayStation 2, such as Spyro the Dragon and Ratchet & Clank.

In this segment, Ted explains how Insomniac Games has implemented perks into the work environment such as massage therapy Mondays, Nerf gun wars, a fully stocked kitchen, post-production vacation, and a facility that includes a putting green and basketball and volley ball courts.

Promoting a casual work environment assists in office productivity by keeping your employees happy, having fun, and well fed while working — all positive aspects that generate creativity, inspiration, employee commitment, and an atmosphere of collaborative teamwork to get the job done.

To listen to Ted’s discussion, click on the player below.

3 Responses to “How to Become a Great Place to Work”

  1. Amanda Says:

    Sounds like a great method to keep employees relaxed and keep the creativity flowing. It would be really nice to look forward to going to work. Apparently their approach is successful, judging by their accomplishments.

  2. EJMalyn Says:

    Looking forward to going to work and having fun being there certainly does make for a very productive work team. Love it!

  3. Chris Says:

    I went to their website and checked out some of the pics of their offices and environment – what a great place to work. Really does look like an environment that encourages creativity and inspires the employees.

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