Small Business Trends Radio

Top 10 Mistakes Business Owners Make and What to Do About Them

Jack Yoest of

In this edition of the Small Business Trends Radio show, host Anita Campbell has as her guest in this conversation, management consultant Jack Yoest of Jack provides some very good advice, delivered with authenticity and humor about how business owners can stop making critical mistakes.

The world is full of lists these days but most of them spend more time describing something. In this conversation Jack and Anita go well past describing the problem. Jack provides prescriptive comments on what you can do to improve your personal performance as a business leader. Here is just a brief peek at the Top 10 items discussed:

Lack of Time: It’s your desk — it should be like a pyramid — everything should slide off. Your only job is to make decisions.

Do, Delegate, or Destroy: Touch everything once only. Your most valuable possession is time — use it smarter.

Calendar Your Paper Tasks: Set appointments to address the task; touch it once; delegate it.

The Telephone: Its purpose is to get resources to solve problems, not to work every problem.

Other highlights of this show include Anita Campbell’s regular feature, Today’s Trend. The Today’s Trend in this segment is the “Trend in Work/Life Balance” or as Anita points out how today’s employees would put it “Life/Work balance.”

About Jack Yoest
Jack Yoest is a management consultant in the high technology and biotechnology sectors, drawing on his expertise in operations and sales and marketing, and senior management training. Jack has managed entrepreneurial, start-up ventures, which included medical device companies, high technology, software manufacturers, and business consulting companies.

Jack also served as a gubernatorial appointee in the Administration of Governor James Gilmore in the Commonwealth of Virginia, serving as the Assistant Secretary for Health and Human Resources, acting as the Chief Operating Officer of the $5 billion budget. During his tenure in state government, Jack acted as the Chief Technology Officer for the Secretariat, where he was responsible for the successful Year 2000 (Y2K) conversion for the 16,000-employee unit.

Previously, Jack served as a manager with Menlo Care, a medical device manufacturer. While at Menlo, he was a part of the team that moved sales from zero to over $12 million, resulting in a buy-out by a medical division of Johnson & Johnson. A former Captain in the United States Army, having served in Combat Arms and on the U.S. Armor and Engineer Board, Jack directed research and conducted testing, and recommended solutions to problems in night vision and electro-optics.

Jack earned an MBA from George Mason University and completed graduate work in the International Operations Management Program at Oxford University. His under graduate degree is in education. His publications include “Doing Business in the Values Vacuum,” an article syndicated by Scripps-Howard News Service to over 350 newspapers worldwide. (And ghostwriter for high profile managers, including a Presidential candidate.)

Assignments have included: Serving as Chief Operating Officer of Job Accord, a multi-national human resource company. President of Distro-Cal, a marketing company in the advertising specialty industry; managing the transfer of patented biotechnology from the National Institutes of Health to his client, which enabled the company to raise $25 million in venture capital funding; Vice President of Certified Marketing Services International, an ISO 9000 business-consulting firm where he assisted international companies in human resource certification; President of Computer Applications Development and Integration, the premier provider of software solutions for the criminal justice market.

Jack competes in 26.2-mile marathon runs, and he and his wife, Charmaine Yoest, Ph.D., who is an author and a political commentator, live in the Washington, D.C. area with their five children.

Date: Recorded March 7, 2006

Duration: 60 minutes

I hope this gives you a flavor of the great information contained within this radio program. The ROI on this hour could be immeasurable. To listen to Jack’s full interview, click the red and yellow player below now. Then sit back and enjoy!

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